Browsing by Author "Nabeel Mujtaba, Sultan Ahmad, Moiz Akthar, Niraj Kumar"

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    Integrating E-Commerce Technologies with Microfinance: A Pathway to Socioeconomic Empowerment
    (Book Rivers, 2025) Nabeel Mujtaba, Sultan Ahmad, Moiz Akthar, Niraj Kumar
    The integration of e-commerce and microfinance is a significant tool for fostering financial inclusion, economic empowerment, and reducing poverty, especially in emerging economies. E-commerce increases the availability of markets for tiny businesses, whereas microfinance supplies the financing required to continue operating and expand small firms. Digital payment systems, smartphone banking, and a blockchain-based banking services all improve usability and productivity. Yet, obstacles like insufficient internet access, unclear regulations, cybersecurity threats, and social and cultural hurdles impede efficient integration. This chapter investigates the role of e- The Spectrum of Management Page | 121 commerce in microfinance, its socioeconomic impact, and the primary impediments to its adoption. Case studies, such as M-Pesa in Africa and microfinance-backed e-commerce platforms in Asia, demonstrate successful implementations that have increased economic participation and company viability. Investments in digital infrastructure, fintech cooperation, regulatory reforms, digital literacy training, and trust-building measures are among the most effective alternatives. The findings underscore the need of supportive policies, technology breakthroughs, and scalable financial solutions for closing financial disparities and promoting inclusive growth. By tackling these difficulties, e-commercedriven microfinance can create new economic opportunities, empower underprivileged people, particularly women, and contribute to the digital economy's long-term sustainability.