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Recent Submissions
Integrated Nutrient Management for Soil Health
(The Pustakalaya, 2025) Anuj Kumar , Khalid Habib
Enhancing Rural Development via Digital Advancements: The Role of NGOs
(DOORS PUBLICATION, 2024) sunil Kumar, Akanksha Singh, Jagatpal
Mahatma Gandhi once said “India lives in its villages” and looking at the present scenario from the social, economic and political perspectives this statement seems valid even today. Hence Rural Development which is concerned with economic growth and social justice, improvement in the living standard of the rural people by providing adequate and quality social services and minimum basic needs becomes essential. Non-government organizations with their advantage of non- rigid, locality specific, felt need-based, beneficiary oriented and committed nature of service have established multitude of roles which can effect rural development. A number of NGOs have been playing a vital role in rural community development, to enable them to lead a dignified life by building their capabilities,strengthening community institutions and mobilising resources. The present era is being characterized by “Revolution in information technology” which is popularly known as Information Communication Technology (ICT), including gadgets which processes to access, retrieve, store, organize, manipulate, produce, present and exchange information by electronic and automated means. So ICT refers to tools that facilitate production, transmission and processing of information. In developing countries like India, ICT has always been an important factor behind development. Even in areas where there is hardly any development, ICT has been considered to change some part of it. It has showed traces in the smallest of villages. In the present era of digitalization ict plays an important role in rural development. Various ICT initiatives has been undertaken by NGOs like DIGITAL GREEN-Video Kheti,Sampark.net, Oracle Smart Community Interface, ICT for Poor, RAIN etc . These ICT initiatives by NGOs focuses on transforming agriculture and other allied activities in to a sustainable & vibrant activity, which will improve rural people' livelihood and bring respect to their profession and. works towards uplifting the socio-economic status of the rural people.
Major Mobile Apps Useful For Farmers
(DOORS PUBLICATION, 2024) Akanksha Singh, Ashish singh, Sunil Kumar
Mobile phones are the important component of ICT. It is growing manifold when compared to other ICTs in rural areas and are considered to be most penetrated ICT which had its roots even in the remote rural areas. Mobile phones are having greater success story of bridging the rural digital divide, bringing the tangible economic benefits and acting as agents of social mobilization through improved communication and diffusion of innovation. As mobile phones are providing connectivity and every needed information can be accessed by phone. As rural India is moving more towards digitalization and technology countless services are launching apps that offer assistance in figuring out the acreage in a particular area to forage identification and many more. These agriculture apps are extremely beneficial to Indian farmers and the agricultural community in general, as they stay up with the latest agricultural technologies. These apps assist Indian farmers and bridge the information gap between rural residents and the government in terms of rural development. Some of the major mobile apps useful for farmers has been discussed here.
Role of Mass media in Agricultural Extension
(DOORS PUBLICATION, 2024) Sunil Kumar, Akanksha Singh, Ashish singh
Agriculture is becoming increasingly information sensitive; hence, access to information has become a pre -requisite and a valuable resource for agricultural development (Rodman, 2006). Success in enhancing agricultural production, providing income and job opportunities and ensuring that the agricultural sub-sector perform its manifest function in furtherance of rural and overall national development, depend largely on the communication system adopted to implement various agricultural programs. The mass media are very important communication outlets and has been found to play a greater role in the process of positive change than earlier envisaged. Mass media communication involves messages sent from mass sources in mass ways to mass audience to make mass meaning. (Rogers, 2003). Mass media are those channels of communication which can expose large numbers of people to the same information at the same time. They include media which convey information by sound (radio, audio cassettes); moving pictures (television, film, video); and print (posters, newspapers, leaflets). Mass media are essential ingredients needed for effective transfer of technologies that are designed to boost agricultural production (Okwu and Daudu, 2011). The attraction of mass media to extension services is the high speed and low cost with which information can be communicated to people over a wide area. The success of agricultural development programmes largely depends on the nature and extent of utilization of mass media for development. In this regard, Radio and Television have been acclaimed to be the most effective media in diffusing the scientific knowledge to the farmers. Information transmitted through print media can be retained for longer time. However the use of print in information dissemination in agriculture could not be suitable for teaching farmers with limited education; furthermore, information prepared for general circulation may not be useful to all individuals and localities. Although rural farmers have challengers in the use of mobile phones such as inability to have access to calling cards regularly, fluctuation in network receptions and constant energy to charge, it has a positive impact. So, for the urgent need for agricultural knowledge and information by farmers, the use of mass media has become necessary. This is because, mass media messages reinforce previously known agricultural technologies, bring credibility to already known ones, and reach different persons of different strata of the society at the same time.
GRAZING MANAGEMENT, HOUSING, AND FEED REQUIREMENTS
(NEW PRESS ASSOCIATES, 2024) Akanksha Singh , Ashish Singh
Livestock management encompasses a delicate balance of factors that directly impact animal health, productivity, and overall farm sustainability. Key among these factors are grazing management, housing considerations, and feed requirements. Each plays a crucial role in ensuring optimal conditions for livestock, thereby influencing the profitability and environmental sustainability of agricultural operations (Yadav et al. 2024a; Yadav et al. 2024b; Yadav et al. 2024c).