Supply Chain Transparency as a Marketing Differentiator in Healthcare: Advacing Responsible Consumption and Production under SDG 12

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dc.contributor.authorRizwana Atiq , Shahab Ud Din
dc.date.accessioned2026-05-21T04:31:58Z
dc.date.issued2025
dc.description· Book Title – Transforming Global Challenges into Opportunities: The Impact of AI ,Sustainability digital transformation on the future of business, economics and society.
dc.identifier.isbn978-615-6443-47-2
dc.identifier.urihttp://136.232.12.194:4000/handle/123456789/1833
dc.language.isoen_US
dc.publisherSzéchenyi István University, Győr, Hungary
dc.subjectTransparency in supply chains
dc.subjectconsumer trust
dc.subjecthealth care marketing
dc.subjectresponsible consumption
dc.subjectSDG 12
dc.subjectsustainability
dc.subjectethics
dc.titleSupply Chain Transparency as a Marketing Differentiator in Healthcare: Advacing Responsible Consumption and Production under SDG 12
dc.typeArticle

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