Evaluating the Marketing Strategy of BYD Electric Vehicles in India
| dc.contributor.author | Ayush Maurya, Firoz Husain | |
| dc.date.accessioned | 2026-08-25T05:47:47Z | |
| dc.date.issued | 2026 | |
| dc.description | Book Title: Shaping India’s Future: Start-ups, Sustainability & Strategic Transformation Book Author(s)/Editor(s): Dr. Abdul Tayyab Khan and Dr. Orooj Siddiqui | |
| dc.identifier.isbn | 978-93-6884-069-5 | |
| dc.identifier.uri | http://136.232.12.194:4000/handle/123456789/2105 | |
| dc.language.iso | en_US | |
| dc.publisher | Book Rivers | |
| dc.subject | NATURAL SCIENCES::Chemistry | |
| dc.subject | Electric Vehicles (EVs) | |
| dc.subject | BYD (Build Your Dreams) | |
| dc.subject | Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME) | |
| dc.subject | Automotive Industry | |
| dc.title | Evaluating the Marketing Strategy of BYD Electric Vehicles in India | |
| dc.type | Book chapter |
