Normal view MARC view ISBD view

Strategic Marketing: creating competitive advantage

West, Douglas

Strategic Marketing: creating competitive advantage [Text] Douglas West, John Ford and Essam Ibrahim - New Delhi Oxford University Press 2007 - xxviii, 517 p.; 24 cm.

ISBN: 9780195691689 0.00

Subjects--Topical Terms:
Strategic Marketing
Marketing Management.

Index Terms--Curriculum Objective:
Management2

Dewey Class. No.: 658.4012 / WES/S

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)