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Advertising : theory and practice

Chunawalla, S.A.

Advertising : theory and practice [Text] S.A. Chunawalla, K.J. Kumar and K.C. Sethia - 6th - New Delhi Himalaya Pub. 2020 - 398p, ;24cm.

ISBN: 9789352020409

Subjects--Topical Terms:
Business Management

Index Terms--Curriculum Objective:
Advertising

Dewey Class. No.: 659.1 / CHU/A;6

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