Media's Influence On Marketing (Record no. 20655)

MARC details
000 -LEADER
fixed length control field 00480nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160127103644.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160127b xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency na
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2
Item number DM0665
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name S.M. Umar;guided by Dr. Rafiq Ahmad Khan
245 ## - TITLE STATEMENT
Title Media's Influence On Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Lucknow
Name of publisher, distributor, etc. Integral University
Date of publication, distribution, etc. 2010-11
300 ## - PHYSICAL DESCRIPTION
Extent 87p.;30cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Mass Communication
658 ## - INDEX TERM--CURRICULUM OBJECTIVE
Main curriculum objective Mass Communication
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Dissertation-Master Degree
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Koha item type Public note
    Dewey Decimal Classification   Not For Loan   CENTRAL LIBRARY CENTRAL LIBRARY DISERTATION 01/27/2016 Integral University   302.2 SMU/M DM0665 01/27/2016 1 Dissertation-Master Degree Mass Communication