Advertising and Promotion George E. Belech, Michael A. Belch and Keyoor Purani :an integrated marketing communications perspective
Material type:
TextLanguage: English Publication details: New Delhi Mc Graw-Hill 2010, 2015Edition: 7th, 9thDescription: 1075p; 25cm, 9th=xliii,1016p.;24cmISBN: - 9780070144965, 9781259026850
- 659.1 BEL/A;9
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| 659.1 BAT/A Advertising Management | 659.1 BEL/A Advertising and Promotion | 659.1 BEL/A Advertising and Promotion | 659.1 BEL/A Advertising and Promotion | 659.1 BEL/A;9 Advertising and Promotion | 659.1 BEL/A;9 Advertising and Promotion | 659.1 BEL/A;9 Advertising and Promotion |
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