TY  - BOOK
AU  - Arun Kumar
AU  - Meenakshi, N
TI  - Marketing Management: comprehensive Text, best Praclices, Corporate Insights
SN  - 81-252-2062-5
U1  - 658.8 
PY  - 2006///
CY  - New Delhi
PB  - Vikas Publishing House
KW  - Marketing Management
KW  - Management2
ER  -