TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane 
TI  - Marketing Management 
SN  - 9789332557185
U1  - 658.8 
PY  - 2016///,2017
CY  - Noida 
PB  - Pearson 
KW  - Marketing Management
KW  - Business Management
N1  - Includes Glossary and Index
ER  -