TY  - BOOK
AU  - Keegan,Warren J.
AU  - Bhargava, Naval K.
TI  - Global Marketing Management
SN  - 9788131730911
U1  - 658.84 
PY  - 2013///
CY  - New Delhi
PB  - Dorling Kindersley
KW  - Global Marketing Management
KW  - Management2
ER  -