TY  - BOOK
AU  - Hollensen, Svend
AU  - Banerjee, Madhumita
TI  - Global Marketing :with a special indian  focus 
SN  - 9788131728147
U1  - 658.84 
PY  - 2013///
CY  - Delhi
PB  - Pearson Education
KW  - Globel Marketing
KW  - Management
N1  - index included
ER  -