TY  - BOOK
AU  - Czinkota, Michael R.
AU  - Ronkainen, Iikka A.
TI  - International Marketing 
SN  - 9788131501610
U1  - 658.84 
PY  - 2010///,2023
CY  - New Delhi
PB  - Cengage Learning
KW  - International Marketing
KW  - Management2
N1  - index included
ER  -