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1.
Services Marketing: people, technology, strategy Christopher Loveck [Text] by
Material type: Text Text
Publication details: New Delhi Pearson Education 2006
Availability: Items available for loan: CENTRAL LIBRARY (3)Call number: 658.8 LOV/S, ...

2.
Services Marketing :pepole ,technology ,strategy Christopher Lovelock , Jochen Wirtz and Jayanta Chatterjee [Text] by
Edition: 6th, 7th
Material type: Text Text
Language: English
Publication details: New Delhi Pearson Education 2010, 2012
Availability: Items available for loan: BUSINESS & MANAGEMENT LIBRARY (6)Call number: 658.8 LOV/S, ... CENTRAL LIBRARY (20)Call number: 658.8 LOV/S, ... COMMERCE LIBRARY (2)Call number: 658.8 LOV/S, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (2)Call number: 658.8 LOV/S, ...

3.
Marketing Strategy :Business-to-business, Consumer goods, Services A.Nag by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New delhi Macmillan 2002
Availability: Items available for loan: CENTRAL LIBRARY (1)Call number: 658 NAG/M.

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