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1.
Advertising and Promotion an IMC Perspective Kurti Shah and Alan D Souza [Text] by
Material type: Text Text
Language: English
Publication details: New Delhi Tata McGraw Hill 2012
Availability: Items available for loan: BUSINESS & MANAGEMENT LIBRARY (2)Call number: 659.1 SHA/A, ... CENTRAL LIBRARY (5)Call number: 659.1 SHA/A, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 659.1 SHA/A.

2.
Advertising and Sales Promotion Management: text and cases S. L. Gupta and V.V.Raina [Text] by
Material type: Text Text
Language: English
Publication details: New Delhi S. Chand 2011
Availability: Items available for loan: CENTRAL LIBRARY (4)Call number: 659.1 GUP/A, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 659.1 GUP/A.

3.
Advertising Management :concepts and Cases Mahendra Mohan [Text] by
Material type: Text Text
Language: English
Publication details: New Delhi Tata McGraw Hill 2010
Availability: Items available for loan: CENTRAL LIBRARY (1)Call number: 659.1 MAN/A. Items available for reference: CENTRAL LIBRARY: Not For Loan (2)Call number: 659.1 MAN/A, ...

4.
Advertising Management :text and Cases U. C. Mathur [Text] by
Edition: 3rd revisd edition
Material type: Text Text
Language: English
Publication details: New Delhi New Age Internatinal 2009
Availability: Items available for loan: CENTRAL LIBRARY (9)Call number: 659.1 MAT/A, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 659.1 MAT/A.

5.
Advertising: principles and practice William D.Wells, John Burnett and Sandra Moriarty [Text] by
Material type: Text Text
Language: English
Publication details: New Delhi Pearson Education 2012
Availability: Items available for loan: CENTRAL LIBRARY (4)Call number: 659.1 WEL/A, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 659.1 WEL/A.

6.
Comparative Study of Product and Market Opprtunities for BWWC Putty vs Other Brand s Offering Abdurrahman Siddiqui guded by Agaque Mehmood [Theses Dissertation] by
Material type: Text Text
Language: English
Publication details: Lucknow Integral University 2007
Availability: Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 658 SID/C.

7.
Effective Management N. G. Chaudhary [Text] by
Edition: 2nd
Material type: Text Text
Language: English
Publication details: Hyderabad University Press 1990
Availability: Items available for loan: BUSINESS & MANAGEMENT LIBRARY (1)Call number: 658 CHO/E.

8.
Effective Project Management: Traditionals, Agile, Extreme Robert K. Wysocki [Text] by
Edition: 6th,7th
Material type: Text Text
Language: English
Publication details: New Delhi Wiley India Pvt. Ltd. 2012,2014
Availability: Items available for loan: CENTRAL LIBRARY (4)Call number: 658.404 WYS/E, ... COMPUTER SCIENCE LIBRARY (3)Call number: 658.404 WYS/E, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 658.404 WYS/E.

9.
Effectiveness of Advertisement for Sales of Pass enger CAR Ansar Ahmad; guided by Dr. M S Khan [Theses Dissertation] by
Material type: Text Text
Language: English
Publication details: Lucknow Integral University 2011
Availability: Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 658 ANS/E.

10.
Indian Tyre Market Saquib Nehal guded by Zeeba Kamil [Theses Dissertation] by
Material type: Text Text
Language: English
Publication details: Lucknow Integral University 2008
Availability: Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 658 SAQ/I.

11.
Kleppner's Advertising Procedure W.Ronald Lane, Karen Whitehill King and J.Thomas Russell [Text] by
Edition: 16th
Material type: Text Text
Language: English
Publication details: New Delhi Pearson Education 2012
Availability: Items available for loan: CENTRAL LIBRARY (4)Call number: 659.1 LAN/K, ... Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 659.1 LAN/K.

12.
Managing Change and Transition [Text]
Material type: Text Text
Language: English
Publication details: U.S.A. Harvard Business School Publishing Corp.
Availability: Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 658.406 MAN.

13.
ESE 2019 Preliminary Examination: Basics of Project Management Paper-1 [TEXT] General studies and engineering aptitude
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Made Easy Publication 2018
Availability: Items available for reference: CENTRAL LIBRARY: Not For Loan (1)Call number: 658.404 ESE.

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