000 00390nam a2200145Ia 4500
020 _a9780070682603
_c0.00
082 _a658.4012
_bCRA/S
100 _aCravens, David W.
245 _aStrategic Marketing
_cDavid W.Cravens
_h[Text]
260 _aNew Delhi
_bTata McGraw Hill
_c2012
300 _axvii, 726p. ;28cm
650 _aStrategic Marketing
658 _aManagement
041 _aEnglish
999 _c17762
_d17762