000 00541nam a2200181Ia 4500
020 _a9780415443272
_c0.00
082 _a658.827
_bHED/B
100 _aKnudtzen, Charlotte F.
245 _aBrand Management : research , theory and practice
_cTide Heding , Charlotte F. Knudtzen and Mogens Bjerre
_h[Text]
260 _aLondon
_bRoutledge
_c2009
300 _a267p; 24cm.
500 _aindex included
650 _aBrand Management.
700 _aBjerre, Mogens
700 _aHeding, Tide
658 _aMass Communication
041 _aEnglish
999 _c2094
_d2094